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Jordana sweet n' smooth lip balm in Vanilla Cake

7/29/2013

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Pros: Slightly moisturizing, not sticky, pleasant scent, very inexpensive
Cons: Seems "thin" as far as feel; must be reapplied often, colorless

• Just curious to see what this lip balm was like, I bought some Jordana sweet n' smooth lip balm in Vanilla Cake in a grocery store for about $1. It performs like a $1 lip balm should. It's very basic and barely does the job, but it's nice for a change. This particular "flavor" goes on clear. The scent is very faint and I'd have dialed up the fragrance a little if I was in charge. Would I buy it again? Well, I already have. I bought one in red – the only color that was semi-normal. It is called Succulent Cherry and must be applied lightly over dull colors in order to reach the right level of light hue for me. Do I plan to buy any others? No. The other colors look fake.

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    Heidi Howell, CPRW, specializes in resumes, business social media posts, selected web content and copywriting. More at www.heidihowell.com.

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